In this episode of the Sustainable Coaching Podcast, host Marilyn West takes listeners on a journey from the corporate world to the coaching realm, demonstrating how to leverage their corporate knowledge and experience to kickstart a successful coaching business. As an experienced coach, Marilyn shares valuable insights on building authority, positioning expertise for profit, and embracing growth in the coaching industry.

She highlights the importance of confidence and believability, encouraging new coaches to draw upon their corporate background to establish themselves as trusted sources of guidance and advice. Listeners are guided through translating their skills and experience into an impactful coaching business, with practical advice on refining their unique value proposition, designing effective coaching programs, and strategically leveraging their professional network.

In this episode, you’ll learn:

• How to confidently transition from the corporate world to the coaching industry, utilizing your corporate expertise as an asset.
• The significance of building authority and becoming a go-to person in your coaching niche to attract and retain clients.
• Strategies for leveraging your professional network, collaboration, and genuine relationships to propel your coaching business forward.

Teaching coaches how to attract clients utilizing simple and sustainable SEO strategies.

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